“Patrón Perfectionists”

Patrón wanted to tell their story differently, and we stepped in to help. To promote the Patrón Perfectionists global cocktail competition, we created this micro-documentary, highlighting some of Canada’s top contestants.

Together with dozens of deliverables aimed at different platforms, this video elevated Patrón’s marketing efforts beyond the ordinary. As the cherry on top (Maraschino, of course), we produced a complimentary photo campaign that generated additional interest and awareness.

DIRECTOR: Sagi Kahane-Rapport

CINEMATOGRAPHER: Darrell Wonge

PRODUCERS: James Stewart, Leandro Amorim-Downie

1st AD: Leandro Amorim-Downie

B Cam + Steadicam: Nhat Nguyen

1st AC: Timi David

2nd AC: Enrique Miguel

STILLS PHOTOGRAPHER: Carl Carter Greene

GAFFER: Artur Vetstein, David Grif

KEY GRIP: Ivan Karaulov, Praga Sridhar

SOUND RECORDIST: Ben Barton

HAIR & MAKEUP: Alyssa Buenaventura

PRODUCTION ASSISTANT: Noah Fainer

EQUIPMENT RENTALS: Ontario Camera, 2D House

SOUND DESIGN AND MIX: Mic Forsey – The Rolling Picture Company

COLOR + VFX: Clinton Homuth at ARTJAIL

COMPOSER: Isaac Mailach